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What is Google Analytics?
  • 05 Jun 2024
  • 3 Minutes To Read
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What is Google Analytics?

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Article summary

Whatfix provides easy-to-configure analytics with the most popular analytics tool: Google Analytics (GA).

Note

You need to configure Google Analytics (GA4) to be able to see the following reports.

You can perform the following actions only after configuring your Whatfix account to your Google Analytics account:

  • Track usage of the Flows you have created using Whatfix.
  • Track usage of the various Whatfix widgets (onboarding Popups, Self Help, Beacons, Tasklist, slideshows, and more.)
Note

The numbers may vary between Whatfix Analytics and Google Analytics. This is because Whatfix Analytics uses India Standard Time (IST) GMT +5:30 timezone, and your analytics must be configured in a different timezone. To see the same numbers, update the timezone in your Google Analytics account under Admin > View Settings > Time zone country or territory.

Here's a quick overview of the various dashboards and reports available in GA4.

Dashboard Name
Description
Editor's performanceProvides an overview of the Flows being created and edited by Flow editors in your Whatfix business account
Self Help widget performance

Provides an overview of the performance of the Self Help widget with details like:

    • Number of times Self Help is clicked
    • Number of times a Flow is launched from the Self Help
    • Webpages on which Self Help is clicked most of the times
Usefulness of help articles

Provides a comprehensive overview of the usage of Whatfix Flows wherever it is being used in your product. Tracks the usage of multiple formats, including:

    • Views of Whatfix Flow in slideshow format (in the knowledge base, blog, etc)
    • Number of runs of Flows
    • Where users are not completing the Flows
    • Number of times Flow failures have happened
Guided Pop-up and smart Pop-up

Provides usage of the guided pop-up and smart pop-up widgets.

  • Number of times the guided pop-up or smart pop-up was viewed
  • Number of times the guided pop-up was played or skipped
  • Number of times the user selected the 'Do not show again' option on the pop-ups
  • Completion rate of the Flow in guided pop-up

Here's a list of Flow related reports that are available in GA and can help you track your account usage.

Report Name
Description

Flows - Viewed

This report gives the count of the number of times a particular Flow has been viewed in slideshow format

Flows - Completely viewed

This analytics report gives the count of the number of times a particular Flow has been completely viewed in slideshow format

Flows - With only start page view

This analytics report gives the count of the number of times when users have viewed only the introduction slide of Flow in the slideshow format

Flows - Live runs

This analytics report gives the count of the number of times a particular Flow has been launched in the live mode

Flows - Live runs completed

This analytics report gives the count of the number of times a particular Flow has been completed in the live mode

Flows - Need attention

This analytics report gives the count of the number of times a particular Flow has been manually closed by the user during a live run on any step. It also provides the steps at which users frequently close the Flow.

Flows - Need rework

This analytics report gives the count of the number of times a particular Flow has failed to launch or complete. It also provides the steps at which failures occur frequently.

Here's a list of widget related reports that are available in GA that can help you gauge the performance of the Whatfix widgets.

Report Name Description
Self Help - Most help sought pages This analytics report gives the complete URL or website address on which the Self Help widget has been clicked the maximum number of times.
Self Help - Necessary help found This analytics report gives the count of the number of times a Flow has been launched from the Self Help widget after it has been clicked.
Tasks This analytics report provides the completion of your Task Lists by users and tasks.
Pop-up This analytics report provides the count of the number of times the Pop-up is displayed to your users.
Smart tips This analytics report provides the count of the number of times Smart tips are displayed to your users.
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For more information on how to configure your GA4 account, see Capture Whatfix Analytics data using Google Analytics.


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