--- title: "Enterprise Attributes for content segmentation" slug: "enterprise-attributes-for-content-segmentation" updated: 2026-08-06T14:50:12Z published: 2026-08-06T14:50:12Z canonical: "support.whatfix.com/enterprise-attributes-for-content-segmentation" --- > ## Documentation Index > Fetch the complete documentation index at: https://support.whatfix.com/llms.txt > Use this file to discover all available pages before exploring further. # Enterprise Attributes for content segmentation - [Overview](/docs/enterprise-attributes-for-content-segmentation#overview) - [Use cases](/docs/enterprise-attributes-for-content-segmentation#use-cases) - [Create an Enterprise Attribute](/docs/enterprise-attributes-for-content-segmentation#create-an-enterprise-attribute) - [Assign values to the Enterprise Attribute](/docs/enterprise-attributes-for-content-segmentation#assign-values-to-the-enterprise-attribute) - [Use the Enterprise Attribute as a Visibility Rule](/docs/enterprise-attributes-for-content-segmentation#use-the-enterprise-attribute-as-a-visibility-rule) --- ## Overview Whatfix enables you to segment content to users based on attributes fetched at an application level. Web applications contain multiple underlying attributes, some of which are associated with a user, whereas others are not. **Enterprise Attributes** are the attributes that are part of the application which are not associated with the user. For example, geography, department, account type, etc. --- ## Use cases Whatfix Enterprise Attributes enable you to fetch your application information and use them in widget visibility rules for easy content segmentation. For example, you can configure a Pop-up to display only to users logging from the EMEA region. **Info** You can use Enterprise Attributes for use cases where end-user-related segmentation is not required. --- ## Create an Enterprise attribute Use the following steps to create an Enterprise Attribute: 1. On the Whatfix Guidance dashboard, click **Settings**. ![ia_left_nav_settings](https://cdn.document360.io/a268766e-d74d-4619-9613-e2472f809ffb/Images/Documentation/ia_left_nav_settings.png?sv=2026-02-06&spr=https&st=2026-10-15T07%3A38%3A59Z&se=2026-10-15T08%3A38%3A59Z&sr=c&sp=r&sig=zYJrWp%2FG5DpbcsLdU8hOqXlHJxkyZAbx3qld%2F%2F81BTA%3D) 2. Click **App integrations**. ![ia_left%20nav_app%20integrations](https://cdn.document360.io/a268766e-d74d-4619-9613-e2472f809ffb/Images/Documentation/ia_left%20nav_app%20integrations.png?sv=2026-02-06&spr=https&st=2026-10-15T07%3A38%3A59Z&se=2026-10-15T08%3A38%3A59Z&sr=c&sp=r&sig=zYJrWp%2FG5DpbcsLdU8hOqXlHJxkyZAbx3qld%2F%2F81BTA%3D) 1. Under **My Integrations**, click **Attributes**. ![ia_db_integrations_attributes.png](https://cdn.document360.io/a268766e-d74d-4619-9613-e2472f809ffb/Images/Documentation/ia_db_integrations_attributes.png?sv=2026-02-06&spr=https&st=2026-10-15T07%3A38%3A59Z&se=2026-10-15T08%3A38%3A59Z&sr=c&sp=r&sig=zYJrWp%2FG5DpbcsLdU8hOqXlHJxkyZAbx3qld%2F%2F81BTA%3D) 2. On the **Enterprise Attributes** tab, click the **Enterprise Attribute** button. ![RB_dashboard_int_ent_attribute_button1](https://cdn.document360.io/a268766e-d74d-4619-9613-e2472f809ffb/Images/Documentation/RB_dashboard_int_ent_attribute_button%281%29.png?sv=2026-02-06&spr=https&st=2026-10-15T07%3A38%3A59Z&se=2026-10-15T08%3A38%3A59Z&sr=c&sp=r&sig=zYJrWp%2FG5DpbcsLdU8hOqXlHJxkyZAbx3qld%2F%2F81BTA%3D) 3. Enter the **Enterprise Attribute Name** and select its **Variable Type**. ![RB_dashboard_int_ent_attribute_popup](https://cdn.document360.io/a268766e-d74d-4619-9613-e2472f809ffb/Images/Documentation/RB_dashboard_int_ent_attribute_popup.png?sv=2026-02-06&spr=https&st=2026-10-15T07%3A38%3A59Z&se=2026-10-15T08%3A38%3A59Z&sr=c&sp=r&sig=zYJrWp%2FG5DpbcsLdU8hOqXlHJxkyZAbx3qld%2F%2F81BTA%3D) 4. Click **Save**. your title goes here As a best practice, ensure that the **EnterpriseID** attribute is created for your account. This is to ensure that your integrations do not fail. ![](https://cdn.document360.io/a268766e-d74d-4619-9613-e2472f809ffb/Images/Documentation/create_ent_att.gif?sv=2026-02-06&spr=https&st=2026-10-15T07%3A38%3A59Z&se=2026-10-15T08%3A38%3A59Z&sr=c&sp=r&sig=zYJrWp%2FG5DpbcsLdU8hOqXlHJxkyZAbx3qld%2F%2F81BTA%3D) --- ## Assign values to the Enterprise Attribute your title goes here To assign values to an Enterprise Attribute, contact [support@whatfix.com](mailto:support@whatfix.com?Subject=Assign%20values%20to%20enterprise%20attributes&Body=Hello%20Team%2C%0A%0AKindly%20provide%20assistance%20to%20assign%20values%20to%20enterprise%20attributes%20for%20my%20account.%0A%0AMore%20information%3A%0A%0AThanks%20and%20regards.). --- ## Use the Enterprise Attribute as a Visibility Rule On completion of the first integration run, the attributes are available in the Visibility Rules section of widgets for content segmentation. Use the following steps to add Enterprise Attributes as visibility rules: 1. Go to the **Set Visibility Rules** section of any widget. ![image](https://cdn.document360.io/a268766e-d74d-4619-9613-e2472f809ffb/Images/Documentation/vr2_set%20visibility%20rules.png?sv=2026-02-06&spr=https&st=2026-10-15T07%3A38%3A59Z&se=2026-10-15T08%3A38%3A59Z&sr=c&sp=r&sig=zYJrWp%2FG5DpbcsLdU8hOqXlHJxkyZAbx3qld%2F%2F81BTA%3D) 2. Select the **Enterprise Attribute** condition using the dropdown menu. For instance, for a Pop-up, select the attribute under **Who does the Pop-up appear to?** ![image](https://cdn.document360.io/a268766e-d74d-4619-9613-e2472f809ffb/Images/Documentation/vr2_select%20enterprise%20attributes.png?sv=2026-02-06&spr=https&st=2026-10-15T07%3A38%3A59Z&se=2026-10-15T08%3A38%3A59Z&sr=c&sp=r&sig=zYJrWp%2FG5DpbcsLdU8hOqXlHJxkyZAbx3qld%2F%2F81BTA%3D) 3. Select the Attribute that you want as part of the visibility rules, and then enter its value. ![Add a value for the enterprise attribute](https://cdn.document360.io/a268766e-d74d-4619-9613-e2472f809ffb/Images/Documentation/EnterpriseAttributes_Value.png?sv=2026-02-06&spr=https&st=2026-10-15T07%3A38%3A59Z&se=2026-10-15T08%3A38%3A59Z&sr=c&sp=r&sig=zYJrWp%2FG5DpbcsLdU8hOqXlHJxkyZAbx3qld%2F%2F81BTA%3D) 4. Finish creating the widget.