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    How can I see analytics of Pop-ups using Trend Insights?
    • 22 Jul 2025
    • 3 Minutes To Read
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    Contents

    How can I see analytics of Pop-ups using Trend Insights?

    • Updated On 22 Jul 2025
    • 3 Minutes To Read
    • Print
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    • PDF
    Article summary

    Pop-ups enable you to inform users about things that need their immediate attention.

    The following events can be used to measure the engagement of Pop-ups in Trend Insights:

    • Pop-up skipped
    • URL Triggered via Pop-up
    • Pop-up closed by "X" icon
    • Pop-up closed by close button
    • Flow launched from pop-up
    • "Do not show me again" selected
    Note:
    • The Pop-up shown event is deprecated from the Whatfix Analytics dashboard. For more information, see What are the deprecated events in Product Analytics?
    • These events appear in the dropdown only if users perform or engage with them. Ensure that you push the Pop-up to Production. When end users interact with the pop-up, view the engagement data using the mentioned events.
    Use Cases

    • Analyze the number of users who skipped a Pop-up from a particular region.
      Event name: Pop-up skipped
      Event filter: Segment name = Name of the Pop-up
      User breakdown: Region
      popup_use_case_two

    • Analyze the number of users who clicked the button in a Pop-up filtered by User ID. The Pop-up button contains a link that redirects users to a different page.
      Event name: URL Triggered via Pop-up
      Event filter: Segment Name = Name of the Pop-up
      User breakdown: User Id
      popup_use_case_one

    • Analyze the number of users who launched a Flow from a Pop-up versus the number of users who completed the same Flow.

      Users who launched a Flow from a Pop-up
      Event name: Flow launched from a Pop-up
      Event filter: Segment Name = Name of the Pop-up

      Users who completed the same Flow
      Event name: Flow completed
      Event filter: Segment Name = Name of the Pop-up
      popup_use_case_three

    Use the following steps to view the analytics of Pop-ups using Trend Insights:

    1. On the Whatfix Analytics dashboard, click Insights.
      ia_left%20nav_insights

    2. Click Create insights.
      create_insights

    3. Click Trend Insights.
      trend_insights

    1. Click the Give your insight a name textbox and enter a name for your Insight.
      trend_give_your_insight_a_name.png

    2. Click the Description text box and enter a description that explains what the Trend Insight is about.
      trend_enter_a_description.png

    3. From the Select user type dropdown, choose whether to analyze data for All users, Identified users, or Anonymous users.
      trend_insight_select_anonymous_users.png

    Note:
    • By default, Insights data may contain identified (users identified by User ID) and unidentified (users not identified but denoted by Anonymized Whatfix IDs) users.
    • The Event identification rate indicates the percentage of events Whatfix is able to attribute to uniquely identified users.
      insights_event_identification_rate.png
    • For more information on filtering users and understanding the Event identification rate, see How can I filter unidentified users in Insights?

    1. Click the Data source icon and select the stage from which you want to get the data.
      trend_insight_data_source_option.png
    Note:

    • For more information on obtaining analytics data from different stages, see Get Analytics Data across CLM Stages.

    • The stage cannot change after creating the Insight. Switching to a different stage resets the Insight, requiring a restart.

    1. Click Choose metric.
      trends_choose_metric.png

    2. Under Event metrics, select Total events or Unique users as required.
      trends_select_event_metrics.png

    3. Click Add event.
      trends_click_add_event.png

    4. Click Guidance events, select any of the Pop-up events, and then click Apply.
      trend_insights_popup_events.png

    5. Add the required Filter or Breakdown.
      trend_insight_text_content_filter_breakdown_event

    Info:

    For more information on Event Filters and Breakdown, see Filter events using Event Filters and Breakdown in Trend insights.

    1. In the User filter section, click Add user filter, and then select the desired filter.
      trends_session_analytics_user_filter

    Info:

    1. In the User breakdown section, click Add user breakdown, and then select the desired breakdown.
      trend_insights_click_add_user_breakdown.png

    2. Scroll down to view the generated data chart.
      popup_trend_insight_graph

    Note:

    • Visualize the data using different chart types.
      trend_insights_click_chart_type.png

    • Filter data based on Daily, Weekly, or Monthly timeframes.
      date_week_month.png

    1. Click Save.
      trends_click_save_option.png
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