User Segments

Overview

User Segments enable you to group users together to deliver consolidated, contextual in-app experiences. These segments can be easily created by defining rules using User Properties.
For example, you can show a Pop-up only to users who installed the app 30 days ago.

The advantage of using segments is that they are reusable across any number of campaigns and are updated automatically over a period of time as the users interact with your app.

Whatfix Mobile has two types of User Segments,

• Predefined User Segments
• Custom User Segments

Predefined User Segments

You can target your in-app experience to predefined User Segments which are built with the respective default User Properties. These predefined User Segments are available by default in your app.

Use the following steps to access the predefined User Segments,

1. On the Whatfix Mobile Dashboard, select an app.
   

2. In the left pane, click User Segments.
   

The following table explains the predefined User Segments,

Custom User Segments

You can also create custom User Segments that are specific to your app with different User Properties based on your requirement. You can create a custom User Segment with default User Properties or custom User Properties.