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How can I see analytics of link content using Trend Insights?
  • 05 Feb 2025
  • 2 Minutes To Read
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How can I see analytics of link content using Trend Insights?

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Article summary

Whatfix enables you to add a link to an external source of content to be displayed in Self Help, Task List, and Launchers.

The following events can be used to analyze links:

  • Link opened
  • Link opened in new format
Info

These events appear in the dropdown only if users have performed or engaged with them. As a Whatfix content creator, add the link to the Whatfix Guidance dashboard, and then include it in the widget. Once published, and as end users interact with the link, view the engagement data for the specified events.

Use Cases

  • Analyze the number of users who clicked a particular link added to multiple widgets.
    Event name: Link opened
    Event filter: Content Title - Name of the link
    Event breakdown: Event Trigger Location
    trend_insight_link_use_case_one

  • Analyze the number of users who opened any link from a particular Self Help and group by country.
    Event name: Link opened
    Event filter: Segment Name - Name of the Self Help segment
    User breakdown: Country
    trend_insight_link_use_case_two

Use the following steps to view the analytics of text content using Trend Insights:

  1. On the Whatfix Analytics dashboard, click Insights.
    ia_left%20nav_insights

  1. Click + Create insights.
    create_insights

  2. Click Trend Insights.
    trend_insights

  3. To name your Insight, click the Edit icon.
    trend_insight_name_link

  4. Enter a Description that explains the Trend Insight.
    trend_insight_description_link

Info
  • The Description gives you context about the created Insight when added to a Dashboard.
  • It also enables stakeholders to understand the data the Insight depicts while viewing Dashboards created by other team members.

  1. In the Data setup section, select the stage from which you want to get the data.
    Insights_data_setup.png
Tip
  • For more information on how to get analytics data from different stages, see Get Analytics Data across CLM Stages.
  • You cannot change the stage after creating the insight. Switching to a different stage resets your insight, requiring a restart.
  1. Under Events, click Add event.
    add_event

  2. Under Default events, select Link opened or Link opened in new format.
    trend_insigh_link

  3. Add the required Filter or Breakdown for the event.
    trend_insight_text_content_filter_breakdown_event

Info

For more information on Event Filters and Breakdown, see Filter events using Event Filters and Breakdown in Trend insights.

  1. In the User filter section, click Add user filter, and then select the desired filter.
    trend_insight_text_content_user_filter

Info

  1. In the User breakdown section, click Add user breakdown, and then select the desired breakdown.
    trend_insight_text_content_user_breakdown1

  2. Scroll down to view the generated data chart.
    trend_insight_link_chart

Note
  • Visualize the data using different metrics and chart types.
    ecc_metric_chart_type

  • Filter your data based on Daily, Weekly, and Monthly timeframes.
    image.png

  1. Click Save.
    ti_save_filter

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